Andrea has years of experience in the area of health and nutrition marketing, developing innovative approaches to communicate health-related messages to consumers, health care professionals and Key Opinion Leaders.

Services that FoodWise can provide in this area include:

• Development of nutritional and medical marketing programmes
• Development of tools and materials that can be used to communicate the product message to consumers or doctors
• Identifying and managing the relationship with Key Opinion Leaders
• Product claim development - optimising packaging and communication to provide a clear, consistent and scientifically supportable message
• Development of regulatory dossiers to support claims
• Training of staff or distributors in the areas of health, nutrition, product knowledge and nutritional marketing